Audi has chosen to start an evolution process that will give its cars a totally new, consistent and overwhelming look.
This year is amazing from all points of view, Audi could not miss with its new and incredible project that points to the change of the logo.
From now on the Audi logo, will be two-dimensional, was presented in its new guise with the Q e-tron. Subsequently, so in the next few weeks the time will come for the presentation than all the other models in the range.
What are the incisive and decisive changes made to the cars of the Audi brand
All cars belonging to the Audi brand they will soon have the opportunity to identify themselves under the new representation. The rings that have always represented the Audi brand now take on a design that has a modern look, which has something reminiscent of the previous one but which at the same time appears to be innovative.
The layout of the logo has been redefined to extend the company’s identity to all vehicles, to ensure that simple rings can have the same connotations on any car. We move from printed paper to the latest technological devices, the novelties will have to do not only with the bodywork, but also with the exterior of the vehicle.
All the news about the new Audi logo
But let’s get to the point, the logo will feature a two-tone finish, without chrome, it has white rings set in the black glass body. These give the canvas a brightness that is certainly greater than the previous one. Once again, the brand takes care of the details and studies all the elements to offer car enthusiasts and Audi enthusiasts in particular the very best.
It didn’t end there, because the logo is illuminated by white that not only gives that brilliance moreover, it modernizes the identity of the brand, therefore making it new from all points of view. We start from the chromatic nuances combined with black, then we talk about white which is replaced with a new shade of dark gray which is very particular and elegant. The gray tone has the particularity of recalling glossy black.
The new Audi models will also have a different lettering, for which the Audi Type font will be used, then the abbreviation will also be present on the B-pillar, tone on tone. This way, Audi passengers will have no chance of getting confused and failing to recognize which car has greeted them.